The most powerful aspect of the web is the ability that we have to track everything online! We can tell who views your website, how long they were there, how they found your site, how many times your ad was displayed online, what keywords are generating leads in your database, etc, etc…
It’s amazing, and it can literally help you to constantly improve the performance of your website over time.
But, it can get complicated sorting through it all while trying to figure out what metrics are important and which aren’t. We’ll set you up with our analytics and statistics suite that will give you the information you need to make your campaign a success.
Every keyword, email message, etc… will have unique identifying code embedded that will let us see what is working and what is not working. Based on this information we can continue to improve your campaign over time to reduce your ad spending and increase your ROI.
We have the ability to track visitors from all referrers, including search engines, display advertising, pay-per-click networks (ie.. Google Adwords), email marketing and even digital collateral such as links within PDF documents.
Based on your desired level of reporting we will send you spreadsheets detailing the activity that is happening on your website